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OOH FORMATS

A range of out of home media formats selected to support different campaign objectives across key markets.

Media Chosen With Intention

No two campaigns have the same needs. Media formats should account for environment, timing, and how an audience encounters a message in the real world. Some campaigns benefit from sustained visibility, others from flexibility or scale. Our role is to help align the right medium with the right context, so each placement supports the campaign’s purpose rather than competing with it.


This approach ensures formats work together when needed and stand on their own when simplicity is the goal.

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STATIC

Static billboards deliver steady, uninterrupted visibility along the routes people travel every day. Their simplicity and scale make them ideal for reinforcing brand recognition and maintaining a consistent presence over time.

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DIGITAL

Digital out of home media offers flexibility without sacrificing impact. LED displays allow campaigns to adapt messaging quickly, highlight timely information, and stay visually present in dynamic environments while maintaining consistent exposure.

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FULL MOTION

Full-motion displays bring creative to life through movement and sequencing. This format supports storytelling and attention capture in high-visibility settings, making it well-suited for brands looking to create memorable moments in dense urban corridors.

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WALLSCAPES

Wallscapes offer scale and permanence in environments where architecture and context matter. Positioned on prominent building faces, they allow brands to make a bold, lasting statement that becomes part of the surrounding landscape.

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MARKETS

From dense urban centers in Phoenix to high-commuter routes along Loop 101 and I-294, our placements support consistent visibility where it matters most.

Ready to start a billboard campaign built with intention?

Tell us about your goals and we’ll help you identify key locations that support visibility where it matters most.

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BILLBOARD FAQs

LeClair Calihan brings decades of experience developing billboard sites on well-located land. We handle everything from permitting to construction to long-term management, so landowners benefit from steady, reliable lease income with minimal effort. Here are answers to common questions about partnering with us.

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  • Billboard advertising drives awareness by keeping your brand visible in the real world where people are commuting, traveling, and making everyday decisions. With strategic creative and consistent placement, OOH can prompt audiences to take next steps such as visiting your website, stopping by a storefront, or recalling your brand when it is time to act.

  • We begin by understanding your goals and recommending placements that align with your market and audience. From planning through posting, the process is straightforward, transparent, and handled with care.

  • LeClair Calihan operates across Phoenix, Tucson, and the Chicago region, with placements shaped by how each market functions day to day. In Arizona, inventory spans downtown and central Phoenix, West and East Valley corridors, and key regional connections including visibility near State Farm Stadium, as well as primary routes through Tucson and the I-10 stretch near Eloy. In Chicago, placements align with high-volume travel patterns across the metro area, including visibility near O’Hare International Airport, Midway International Airport, and surrounding suburban connectors.

  • Billboard advertising works best with sustained exposure. Most campaigns run long enough to build familiarity and recall, allowing messages to register through repeated visibility along daily travel patterns.

  • Yes. Our inventory includes full-motion digital and digital billboards, wallscapes, and high-profile static displays. This range allows advertisers to bring their brand to life across multiple mediums, creating engaging campaigns that balance flexibility, storytelling, and consistent presence across a market.

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